Selling your home is a big decision—and for many Florida homeowners, it can feel overwhelming at first. At The Goellner Team, we believe that a smooth transaction starts with clarity and confidence. That’s why we walk our sellers through every step of the process—so there are no surprises. Here’s exactly what you can expect from start to SOLD when selling your home in Florida in 2025.
Step 1: Initial Consultation
We start with a personal meeting—either in person or virtually—to understand:
- Your goals and timeline
- The condition of your home
- Any upgrades or features that add value
- What’s happening in your neighborhood
This is where we also explain current market conditions and help you decide if now is the right time to sell.
Step 2: Pricing Strategy & Market Analysis
Pricing your home correctly is critical.
We’ll provide a Comparative Market Analysis (CMA) based on:
- Recent local sales
- Active and pending listings
- Adjustments for your home’s condition and upgrades
Then we recommend a pricing strategy that fits your goals—whether that’s maximizing your sale price or moving quickly.
Step 3: Prepare & Stage the Home
You’ll get a custom prep checklist and staging tips from us, based on your home’s layout and budget. This includes:
- Decluttering and depersonalizing
- Cleaning and making small repairs
- Adding fresh paint or light landscaping if needed
- Staging key rooms (living, kitchen, primary bedroom)
We then schedule professional photography, video, and drone shots to showcase your home online.
Step 4: Marketing Launch
Once your home is ready, we launch a multi-platform marketing campaign that includes:
- MLS listing + syndication to major real estate websites
- Facebook, Instagram, and LinkedIn promotions
- Targeted email campaigns to buyers and agents
- Open houses or virtual tours (when appropriate)
Our goal: maximum exposure to attract qualified buyers—fast.
Step 5: Showings & Buyer Interest
As inquiries come in, we:
- Schedule showings with plenty of notice
- Collect buyer feedback
- Keep you informed of all activity and comments
We handle everything while you stay in control of when and how your home is shown.
Step 6: Offers & Negotiation
Once offers come in, we guide you through:
- Comparing price, financing, terms, and contingencies
- Counter-offers or acceptance
- Negotiation strategy that protects your best interest
Our goal is not just to accept any offer—but the right one.
Step 7: Inspections & Appraisal
After going under contract, the buyer may schedule:
- A home inspection
- An appraisal (if financing is involved)
We help you prepare, handle any negotiations, and keep the deal moving forward.
Step 8: Closing & Final Steps
You’ll sign final documents and hand off the keys at closing. We coordinate with:
- Title company
- Buyer’s agent
- Attorneys or closing coordinators (if needed)
Once the transaction is complete, the funds are transferred—and your home is officially SOLD.
Want a Stress-Free Selling Experience?
Selling your home doesn’t have to be stressful.
With The Goellner Team, you’ll get expert advice, professional marketing, and a clear path from start to finish.
Coastal Gateway Real Estate Group | Palm Coast, FL
Coming Next Week:
“What’s Happening in Palm Coast Real Estate (Spring 2025)”
Spring 2025 has ushered in a dynamic real estate landscape in Palm Coast. Whether you're considering selling, buying, or simply staying informed, here's a comprehensive look at the current market trends.
